We’re celebrating after Clarity won the award for “Social Media Campaign of the Year” at this year’s Drinks Business Awards. The award..
#HotCraftSpirits is back. Our Twitter contest to find the UK’s favourite craft and artisan spirits returns for 2017. Last year’s..
BrewDog is no stranger to controversy. The business has built its brand off the back of its punk attitude. It’s shown outright hostility..
Clarity will be speaking next week’s IFE 2017 at ExCel London. IFE 2017 (The International Food & Drink Event) is the UK’s biggest and..
The social media networks continue to evolve and 2017 has seen a host of new features and services. Here’s our round up of the latest..
Last month saw the launch of Sainsbury’s #FoodDancing, the first ad campaign from its new agency, Wieden+Kennedy. The ad introduced a new..
Cooking sauces is a category in distress. According to the latest Grocer report, sales for many brands are falling. Brands it seems are..
It’s an exciting time for Snapchat and its parent company Snap. Last December the brand launched Spectacles, its first hardware. It..
Reindeer moss, RinQuinQuin and pasta straws. We’ve got the lowdown on drinks trends 2017 with the founder of Smultronstalle, one of the..
It’s that time of year again. A combination of post-Christmas health kicks, the cold weather or a runny nose means many consumers will..
2016 is almost over and another year is upon us. So what’s going to be hot next year? And what does that mean for brand owners? Here’s..
Is 2017 the year that virtual reality takes off with consumers? That’s the view of many of the speakers and attendees at this year’s VR..
Since late last year brands have been able to utilise Facebook’s live streaming service Facebook Live. Live streaming has becoming..
Dark social media. Heard of it? Chances are you haven’t but you soon will do as it’s emerging as a hot topic with brands like Adidas and..