We celebrating this week with some exciting news about #HotCraftSpirits our Twitter campaign to find the UK’s hottest craft spirit.
Earlier this week the Spirits Business ranked the campaign in its top 10 marketing campaigns for March. This is great news as we rank alongside activity for some of the biggest brand names in wines and spirits.
This follows our announcement of online retail 31DOVER.com as official sponsor. As well as promoting the campaign across their social channels, 31DOVER.com will offer stocking to any brands that make it into the final top 10.
31DOVER.com CEO, David Elghanayan commented “31Dover.com are delighted to partner with #HotCraftSpirits by offering a platform for small craft distilleries. It’s great to be able to showcase and promote the incredible spirits that are available today and to make them instantly accessible for customers to engage with and purchase.”
The partnership adds an exciting incentive to distillers to get involved. Since launching the vote three weeks ago, over 2,000 votes have been cast with 55 distillers getting behind the campaign so far.