It’s an exciting time for Snapchat and its parent company Snap. Last December the brand launched Spectacles, its first hardware. It..
2016 is almost over and another year is upon us. So what’s going to be hot next year? And what does that mean for brand owners? Here’s..
Since late last year brands have been able to utilise Facebook’s live streaming service Facebook Live. Live streaming has becoming..
Dark social media. Heard of it? Chances are you haven’t but you soon will do as it’s emerging as a hot topic with brands like Adidas and..
Snapchat has announced a move into hardware with Spectacles, sunglasses that will be able to record up to 30 seconds of video. Alongside..
It’s almost two weeks since the UK electorate voted to leave the EU. With millions of conversations taking place on social media before..
November saw the launch of the retailer’s Christmas ads with John Lewis, Sainsbury’s, Lidl, M & S, Asda, PC World and Tesco vying to..
Halloween is quickly becoming the most interesting season for brands to get involved in. Not only does it allow brands to get creative..
Social media advertising continues to grow as more and more brands seek to reach, engage and activate audiences through social networks...
How well are bagged snack brands using social media? Is there value in social media marketing for crisp brands? A recent article..
Messaging apps aren’t new, yet OpenGarden’s Firechat app is fast becoming a hot product. Firechat is fundamentally different to apps such..
The August weather might have been disappointing but Britain’s love of barbecuing showed no sign of abating this summer. A survey of..
When we talk about pubs and social media we get that oft-repeated line that pubs are the ‘real’ social media, that people need to get..
You’ll be forgiven if you weren’t glued to your TV screens to tune into E4’s Made in Chelsea ‘New York’ special like I was. Bear with me..
How important is social media strategy to business leaders? Do enough CEOs and MDs know, or care, how their business is using social..