The organisers of Birmingham Wine Festival have appointed Clarity Comms as its social media agency. As well as social media, the agency will handle all digital communications & PR for the Birmingham Wine Festival. The event is the city’s first major festival of wine and is being run by the Food & Drink Events Company.
The event takes place over the weekend of the 13th & 14th June at the Hyatt Regency in Birmingham and will feature wines from around the world. Food and wine matching, masterclasses and demos from local chefs will also feature at the event.
Clarity have been tasked with growing awareness of the festival both on and offline, generating conversations with key food bloggers and local influencers and managing the festival’s social channels. Clarity will also manage the online and social media advertising for the event.
Amy Seton, owner of the Food & Drink Events Company commented “I’m delighted to be working Lucy and the Clarity team. Their experience of social media in drinks sector is just what we’re after as we look to tap into the huge conversations taking place online around wining and dining.”
Lucy Kemp, Clarity co-founder added “This is a great project for us. Food and drink are widely discussed on social and reaching and engaging with food bloogers and foodies via social is key to the success of any event.”